Xcel Brands, Inc., together with its subsidiaries, operates as a media and consumer products company in the United States. The company designs, produces, markets, wholesales, and sells branded apparel, footwear, accessories, jewelry, home goods, and other consumer products; and acquires consumer lifestyle brands, including the Isaac Mizrahi, the LOGO by Lori Goldstein, the Judith Ripka, the Halston Brand, the C Wonder, and other brands, as well as manages the Longaberger brand. It licenses its brands to third parties; and designs, produces, markets, and distributes through an omni-channel retail sales strategy, which include distribution through interactive television, digital live-stream shopping, brick-and-mortar retail, wholesale, and e-commerce channels. The company also offers live streaming, social media and other marketing, and public relations support for its brands. In addition, it markets the Mizrahi brand through www.isaacmizrahi.com; the Halston brand through www.halston.com; the Judith Ripka fine jewelry brand through www.judithripka.com; the C Wonder brand through www.cwonder.com; the Logo Lori Goldstein brand through www.lorigoldstein.com; and the Longaberger brand through www.longaberger.com. The company was founded in 2011 and is headquartered in New York, New York.